Social Media Tips

x What’s involved in a social media marketing program?

November 30, 2010

A potential client recently asked me to help him understand how social media might help him accomplish his organization’s PR and advertising efforts. His global organization is extremely “industrial” in nature and not the typical, local, small-to-mid sized business that I am used to assisting…and frankly responding to his request forced me think differently about [...]

Read the full article →

x How to let your site visitors subscribe to your blog posts via email

September 11, 2010

It’s a good idea to give your site visitors the option to subscribe to your blog posts via email. Its so much easier to get updates via email especially if you aren’t a fan of RSS readers. Here is how I set this up on my site, and the way I set it up for [...]

Read the full article →

x Eliminating duplicate profiles on LinkedIn

February 25, 2010

Here is how I advise clients to deal with duplicate, or even multiple, LinkedIn profiles: See which profile has the greater number of RECOMMENDATIONS, CONTACTS, and even old email addresses. Choose to keep the profile that has the greater number of contacts/recommendations/email addresses; everything except old email addresses on the profile portion can be updated. [...]

Read the full article →

xFacebook Malware

September 27, 2009

  Yet another Facebook worm! (ABC News report from 9/26: Facebook users warned of wall worm) Many of the worms, trojans, and malware spread to PCs come from people taking Facebook POLLS and playing Facebook GAMES. My husband is a computer tech who spends a lot of time cleaning up infected PCs and he tells me [...]

Read the full article →

x The problem with Social Media

August 10, 2009

Too many business people currently using, and encouraging the use of, Social Media look like they are standing on a street corner with a bull horn. They are missing the point: Social media is a two-way conversation. Facebook in particular is a SOCIAL venue. Think of it as a party, or better yet, the office [...]

Read the full article →

x Facebook for Business?

June 13, 2009

Using LinkedIn as a venue for professional networking is a given. But what about Facebook? Can small business owners use Facebook for business promotion? And more importantly should they? When I first joined Facebook it was my “water cooler” experience, a way to connect with friends and past co-workers from my isolated home office. Frequently [...]

Read the full article →

x LinkedIn Training for Job Seekers

June 3, 2009

I’m scheduled to teach this intensive 2-hour, hands-on, training seminar for Job Seekers. Give me a call if you, or anyone you know, has an interest in learning more about using LinkedIn. LinkedIn Training for JOB SEEKERS Fri, Jun 19, 2009 / 10:00 am to 12:00 pm DeVry University – Fort Worth Campus DR Horton [...]

Read the full article →